Go-To-Market Strategy
Develop a practical US go-to-market plan covering ideal customer profiles, positioning, messaging, sales approach, and commercial execution for sustainable traction.
Equip your US sales team with clearer messaging, stronger positioning, and practical enablement support. HaGesher Group helps Israeli companies and growth-stage organizations connect strategy to commercial execution through narrative development, go-to-market guidance, customer-focused communication, and talent insight. Build a more consistent sales motion that helps teams explain value clearly and pursue meaningful traction in the American market.
Practical consulting and talent support to help teams clarify positioning, strengthen sales execution, and grow in the American market.
Develop a practical US go-to-market plan covering ideal customer profiles, positioning, messaging, sales approach, and commercial execution for sustainable traction.
Translate complex products and technology into memorable, customer-focused stories that help sales teams communicate value consistently across conversations and channels.
Identify and place sales, marketing, and client success leaders who can support commercial growth while fitting the team’s culture and operating expectations.
HaGesher Group helps US-facing teams connect customer needs, positioning, and sales execution into one coherent commercial story. Drawing on experience with Israeli companies expanding into America, the team supports narrative strategy, product-market fit analysis, business development, and go-to-market planning. The result is messaging that gives founders, leaders, and sellers a clearer way to explain value and pursue the right opportunities.
Explore how strategic messaging, talent insight, and cross-cultural guidance can support stronger US commercial execution.
"Exceptional Headhunting Service I had the privilege of working with Ben over 18 months. Ben rapidly and efficiently built our marketing, client success, and sales teams. Beyond headhunting, Ben emerged as a valuable thought partner, providing insights into talent acquisition. I highly recommend Ben. If you seek results and strategic..."
"We worked with Ben and his group recently, and I could not ask for a better partner. Ben was quick and professional, and always available. What most impressed me is the high level of candidates Ben provided, based on the profile we agreed upon at the beginning of the search...."
"Ben is a very dedicated recruiter that spend a good amount of time to understand the customer needs. By analyzing the fine details of the needed candidates he always managed to get a good list of them that usually ends up by hiring one. Highly recommend to work with Ben."
"Ben provided exceptional placement and HR services for our company. He demonstrated remarkable expertise in identifying top talent and seamlessly matching candidates with our specific needs. Ben's professionalism, dedication, and keen understanding of our industry made the entire hiring process efficient and successful. I highly recommend Ben for any organization..."
"Exceptional Headhunting Service I had the privilege of working with Ben over 18 months. Ben rapidly and efficiently built our marketing, client success, and sales teams. Beyond headhunting, Ben emerged as a valuable thought partner, providing insights into talent acquisition. I highly recommend Ben. If you seek results and strategic..."
"We worked with Ben and his group recently, and I could not ask for a better partner. Ben was quick and professional, and always available. What most impressed me is the high level of candidates Ben provided, based on the profile we agreed upon at the beginning of the search...."
"Ben is a very dedicated recruiter that spend a good amount of time to understand the customer needs. By analyzing the fine details of the needed candidates he always managed to get a good list of them that usually ends up by hiring one. Highly recommend to work with Ben."
"Ben provided exceptional placement and HR services for our company. He demonstrated remarkable expertise in identifying top talent and seamlessly matching candidates with our specific needs. Ben's professionalism, dedication, and keen understanding of our industry made the entire hiring process efficient and successful. I highly recommend Ben for any organization..."
"Exceptional Headhunting Service I had the privilege of working with Ben over 18 months. Ben rapidly and efficiently built our marketing, client success, and sales teams. Beyond headhunting, Ben emerged as a valuable thought partner, providing insights into talent acquisition. I highly recommend Ben. If you seek results and strategic..."
"We worked with Ben and his group recently, and I could not ask for a better partner. Ben was quick and professional, and always available. What most impressed me is the high level of candidates Ben provided, based on the profile we agreed upon at the beginning of the search...."
"Ben is a very dedicated recruiter that spend a good amount of time to understand the customer needs. By analyzing the fine details of the needed candidates he always managed to get a good list of them that usually ends up by hiring one. Highly recommend to work with Ben."
"Ben provided exceptional placement and HR services for our company. He demonstrated remarkable expertise in identifying top talent and seamlessly matching candidates with our specific needs. Ben's professionalism, dedication, and keen understanding of our industry made the entire hiring process efficient and successful. I highly recommend Ben for any organization..."
Bring strategy, storytelling, and talent expertise together through one culturally fluent consulting partner.
Bridge Israeli and American business cultures, communication styles, expectations, and customer conversations with greater clarity.
Connect messaging with go-to-market strategy, business development, product-market fit, and practical sales execution.
Combine consulting with expertise in identifying US-based sales, marketing, client success, and leadership talent.
Use discovery, profile calibration, targeted sourcing, structured interviews, and reference validation where recruiting is involved.
Experienced advisors helping Israeli companies communicate, hire, and grow in America.
Chief Executive Officer; Co-Founder; SHRM-CP
Ben Gross is the Chief Executive Officer and co-founder of HaGesher Group, bringing a proven track record as a seasoned headhunter specializing in identifying top-tier global talent for startups. He holds a SHRM Certified Professional (SHRM-CP) credential, reflecting his deep expertise in human resources and talent strategy. Ben focuses on helping Israeli companies successfully hire and go to market in the United States, guiding founders through the complexities of cross-border recruitment. His approach combines rigorous candidate screening with a keen understanding of cultural alignment between Israeli teams and American hires. Based in New York, Ben leverages his network across AI, software, semiconductor, defense, and medical device industries to connect clients with exceptional leadership and go-to-market talent, ensuring every placement supports long-term business growth.
Co-Founder; Go-to-Market Expert
Francesca Gross is a co-founder of HaGesher Group and a visionary go-to-market expert dedicated to helping startups translate their technology into memorable, compelling stories. She specializes in narrative strategy, business development, and product-market fit analysis for Israeli companies entering the American market. Francesca's expertise was recently showcased when she moderated the 'From Pilot to Revenue' panel at Atlanta AI Week, discussing how startups can convert AI pilots into sustainable revenue. She works closely with founders and executives to align growth plans with talent acquisition, operational processes, and measurable metrics. Passionate about bridging cultural and communication gaps between Israeli and American business practices, Francesca is committed to empowering her clients with the strategic insight and storytelling tools needed to succeed in a competitive U.S. market.
Sales enablement and messaging consulting can include positioning, narrative strategy, ideal customer profile refinement, product-market fit analysis, sales approach development, and commercial execution guidance. HaGesher Group connects these areas so founders, executives, and sales teams can communicate customer value more consistently while pursuing growth in the US market.
Talk with HaGesher Group about your US growth and messaging priorities.
Ben Gross holds SHRM-CP.
Spoke at a 2024 event about recruitment and global expansion.
Francesca Gross moderated the 2026 From Pilot to Revenue panel.
Share your goals and challenges so HaGesher Group can discuss the right consulting support.
You can also send us a quick email at ben@hageshergroup.com.
You can also send us a quick email at ben@hageshergroup.com.