Competitor Analysis
Assess competing companies, market positioning, customer messaging, and commercial approaches to clarify where your offering can create meaningful differentiation in the U.S.
Make smarter U.S. expansion decisions with competitive intelligence consulting built for Israeli startups and growth companies. HaGesher Group helps leadership teams understand market dynamics, sharpen positioning, identify commercial opportunities, and align go-to-market plans with customer, talent, and cultural realities across Israeli and American business environments.
Practical intelligence and strategic guidance for Israeli companies evaluating, entering, and scaling in the U.S. market.
Assess competing companies, market positioning, customer messaging, and commercial approaches to clarify where your offering can create meaningful differentiation in the U.S.
Refine your ideal customer profile, positioning, and messaging so American buyers can understand your value and your team can communicate it consistently.
Translate intelligence into a practical U.S. go-to-market plan covering sales approach, commercial execution, and the steps needed to build repeatable traction.
Identify the leadership and go-to-market talent required for U.S. expansion, with attention to functional capability and cultural alignment with Israeli teams.
Develop clear, memorable stories that help founders explain their technology, customer value, and growth opportunity to U.S. customers, partners, and stakeholders.
Combine research, advisory, coaching, and business development support to help leadership teams navigate the practical demands of launching an American operation.
HaGesher Group combines competitive intelligence, go-to-market strategy, and cross-cultural fluency to help Israeli companies make informed decisions about entering the U.S. market. We connect market understanding with positioning, messaging, sales planning, and talent requirements, giving founders and leadership teams a clearer foundation for commercial execution in the American business environment.
See how strategic insight, aligned talent, and sharper storytelling can support ambitious U.S. expansion.
"Exceptional Headhunting Service I had the privilege of working with Ben over 18 months. Ben rapidly and efficiently built our marketing, client success, and sales teams. Beyond headhunting, Ben emerged as a valuable thought partner, providing insights into talent acquisition. I highly recommend Ben. If you seek results and strategic..."
"We worked with Ben and his group recently, and I could not ask for a better partner. Ben was quick and professional, and always available. What most impressed me is the high level of candidates Ben provided, based on the profile we agreed upon at the beginning of the search...."
"Ben is a very dedicated recruiter that spend a good amount of time to understand the customer needs. By analyzing the fine details of the needed candidates he always managed to get a good list of them that usually ends up by hiring one. Highly recommend to work with Ben."
"Ben provided exceptional placement and HR services for our company. He demonstrated remarkable expertise in identifying top talent and seamlessly matching candidates with our specific needs. Ben's professionalism, dedication, and keen understanding of our industry made the entire hiring process efficient and successful. I highly recommend Ben for any organization..."
"Exceptional Headhunting Service I had the privilege of working with Ben over 18 months. Ben rapidly and efficiently built our marketing, client success, and sales teams. Beyond headhunting, Ben emerged as a valuable thought partner, providing insights into talent acquisition. I highly recommend Ben. If you seek results and strategic..."
"We worked with Ben and his group recently, and I could not ask for a better partner. Ben was quick and professional, and always available. What most impressed me is the high level of candidates Ben provided, based on the profile we agreed upon at the beginning of the search...."
"Ben is a very dedicated recruiter that spend a good amount of time to understand the customer needs. By analyzing the fine details of the needed candidates he always managed to get a good list of them that usually ends up by hiring one. Highly recommend to work with Ben."
"Ben provided exceptional placement and HR services for our company. He demonstrated remarkable expertise in identifying top talent and seamlessly matching candidates with our specific needs. Ben's professionalism, dedication, and keen understanding of our industry made the entire hiring process efficient and successful. I highly recommend Ben for any organization..."
"Exceptional Headhunting Service I had the privilege of working with Ben over 18 months. Ben rapidly and efficiently built our marketing, client success, and sales teams. Beyond headhunting, Ben emerged as a valuable thought partner, providing insights into talent acquisition. I highly recommend Ben. If you seek results and strategic..."
"We worked with Ben and his group recently, and I could not ask for a better partner. Ben was quick and professional, and always available. What most impressed me is the high level of candidates Ben provided, based on the profile we agreed upon at the beginning of the search...."
"Ben is a very dedicated recruiter that spend a good amount of time to understand the customer needs. By analyzing the fine details of the needed candidates he always managed to get a good list of them that usually ends up by hiring one. Highly recommend to work with Ben."
"Ben provided exceptional placement and HR services for our company. He demonstrated remarkable expertise in identifying top talent and seamlessly matching candidates with our specific needs. Ben's professionalism, dedication, and keen understanding of our industry made the entire hiring process efficient and successful. I highly recommend Ben for any organization..."
Get a culturally fluent partner that connects competitive insight with practical U.S. expansion execution.
Bridge Israeli and American communication styles, expectations, and business cultures with greater clarity.
Connect competitive intelligence with positioning, talent, storytelling, and go-to-market execution across the U.S. market.
Work with specialists supporting Israeli companies hiring and going to market in America.
Align founders, U.S. operators, growth plans, processes, and metrics around actionable commercial priorities.
Experienced advisors bridging Israeli innovation with American commercial opportunity.
Chief Executive Officer; Co-Founder; SHRM-CP
Ben Gross is the Chief Executive Officer and co-founder of HaGesher Group, bringing a proven track record as a seasoned headhunter specializing in identifying top-tier global talent for startups. He holds a SHRM Certified Professional (SHRM-CP) credential, reflecting his deep expertise in human resources and talent strategy. Ben focuses on helping Israeli companies successfully hire and go to market in the United States, guiding founders through the complexities of cross-border recruitment. His approach combines rigorous candidate screening with a keen understanding of cultural alignment between Israeli teams and American hires. Based in New York, Ben leverages his network across AI, software, semiconductor, defense, and medical device industries to connect clients with exceptional leadership and go-to-market talent, ensuring every placement supports long-term business growth.
Co-Founder; Go-to-Market Expert
Francesca Gross is a co-founder of HaGesher Group and a visionary go-to-market expert dedicated to helping startups translate their technology into memorable, compelling stories. She specializes in narrative strategy, business development, and product-market fit analysis for Israeli companies entering the American market. Francesca's expertise was recently showcased when she moderated the 'From Pilot to Revenue' panel at Atlanta AI Week, discussing how startups can convert AI pilots into sustainable revenue. She works closely with founders and executives to align growth plans with talent acquisition, operational processes, and measurable metrics. Passionate about bridging cultural and communication gaps between Israeli and American business practices, Francesca is committed to empowering her clients with the strategic insight and storytelling tools needed to succeed in a competitive U.S. market.
Competitive intelligence consulting can include competitor research, market positioning, customer and buyer analysis, messaging review, sales approach, and broader go-to-market planning. For Israeli companies entering America, the work can also account for cultural differences, communication expectations, talent requirements, and the realities of building commercial traction in a new market. The precise focus is shaped around the company’s expansion objectives.
Talk with HaGesher Group about your expansion priorities and next strategic step.
HaGesher Group supports companies across the United States, Israel, New York, Miami, and Tel Aviv.
United States
Service Area
New York, Miami, Tel Aviv
Company Locations
American Market
Expansion Focus
Connect with a cross-border team familiar with Israeli and U.S. business needs.
Ben Gross holds SHRM-CP.
Spoke about recruitment and global expansion in 2024.
Francesca Gross moderated the From Pilot to Revenue panel in 2026.
Share your market entry goals and learn how HaGesher Group can support competitive intelligence, go-to-market strategy, and talent planning.
You can also send us a quick email at ben@hageshergroup.com.
You can also send us a quick email at ben@hageshergroup.com.