Market Opportunity Analysis
Assess U.S. market opportunities through structured discovery and customer-focused analysis, helping leadership teams identify practical paths toward traction and sustainable commercial growth.
Make more informed U.S. growth decisions with market research consulting built for startups and growth companies. HaGesher Group helps leadership teams clarify customer needs, strengthen positioning, evaluate market opportunities, and connect research insights to go-to-market execution. Our cross-border perspective is especially valuable for Israeli companies navigating American buyers, talent, communication styles, and commercial expectations.

Research and advisory support connecting customer insight, positioning, market strategy, and commercial execution for ambitious companies.
Assess U.S. market opportunities through structured discovery and customer-focused analysis, helping leadership teams identify practical paths toward traction and sustainable commercial growth.
Clarify ideal customer profiles, buying needs, and decision factors so startups can align their messaging, sales approach, and market priorities with real customer expectations.
Translate a company’s capabilities into clear positioning and compelling messaging that helps American buyers understand the value, relevance, and commercial impact of the offering.
HaGesher Group connects market understanding with practical commercial direction for startups and growth companies entering or scaling in the United States. We help leadership teams sharpen customer definitions, positioning, messaging, sales strategy, and execution priorities. For Israeli companies, our culturally fluent perspective helps bridge differences in communication and business expectations while keeping research focused on measurable growth decisions.

Explore how strategic insight, talent, and go-to-market support can help companies build stronger U.S. momentum.
Get a culturally fluent partner that connects market insight with the realities of U.S. growth.
Bridge Israeli and American business cultures, communication styles, and expectations with greater clarity.
Connect research findings to positioning, sales strategy, and practical U.S. go-to-market execution.
Align leadership teams around customer needs, growth plans, processes, and meaningful business metrics.
Combine market strategy with recruiting, storytelling, coaching, and advisory support as needs evolve.
Cross-border strategists helping Israeli companies grow in the American market.

Chief Executive Officer; Co-Founder; SHRM-CP
Ben Gross is the Chief Executive Officer and co-founder of HaGesher Group, bringing a proven track record as a seasoned headhunter specializing in identifying top-tier global talent for startups. He holds a SHRM Certified Professional (SHRM-CP) credential, reflecting his deep expertise in human resources and talent strategy. Ben focuses on helping Israeli companies successfully hire and go to market in the United States, guiding founders through the complexities of cross-border recruitment. His approach combines rigorous candidate screening with a keen understanding of cultural alignment between Israeli teams and American hires. Based in New York, Ben leverages his network across AI, software, semiconductor, defense, and medical device industries to connect clients with exceptional leadership and go-to-market talent, ensuring every placement supports long-term business growth.

Co-Founder; Go-to-Market Expert
Francesca Gross is a co-founder of HaGesher Group and a visionary go-to-market expert dedicated to helping startups translate their technology into memorable, compelling stories. She specializes in narrative strategy, business development, and product-market fit analysis for Israeli companies entering the American market. Francesca's expertise was recently showcased when she moderated the 'From Pilot to Revenue' panel at Atlanta AI Week, discussing how startups can convert AI pilots into sustainable revenue. She works closely with founders and executives to align growth plans with talent acquisition, operational processes, and measurable metrics. Passionate about bridging cultural and communication gaps between Israeli and American business practices, Francesca is committed to empowering her clients with the strategic insight and storytelling tools needed to succeed in a competitive U.S. market.
A market consultant helps a company understand customers, competitors, market opportunities, positioning, and commercial priorities. For startups and growth companies, this can include clarifying the ideal customer profile, refining messaging, assessing market-entry assumptions, and connecting findings to sales or go-to-market strategy. HaGesher Group focuses on helping companies translate market understanding into practical U.S. growth decisions.
Talk with HaGesher Group about your U.S. growth priorities.
Ben Gross holds SHRM-CP certification.
Spoke about recruitment and global expansion in 2024.
Francesca Gross moderated the 2026 panel.
Share your growth goals and connect with a consultant about a practical research and go-to-market path.
You can also send us a quick email at ben@hageshergroup.com.
You can also send us a quick email at ben@hageshergroup.com.