US Market Entry
Develop a practical approach for entering or scaling in the American market, with guidance on customer focus, positioning, sales direction, and commercial execution.
Build a more effective inside sales motion with practical strategy consulting from HaGesher Group. We help Israeli startups and growth-stage companies entering the American market clarify positioning, align sales, marketing, and client success, and create a repeatable go-to-market approach grounded in customer needs, cultural fluency, and commercial execution.

Practical consulting for companies refining US market entry, sales execution, positioning, and go-to-market team alignment.
Develop a practical approach for entering or scaling in the American market, with guidance on customer focus, positioning, sales direction, and commercial execution.
Shape a repeatable inside sales approach by clarifying the ideal customer profile, aligning messaging, and connecting sales activity to broader growth goals.
Align sales, marketing, client success, and leadership around shared priorities, processes, expectations, and metrics for stronger go-to-market execution.
HaGesher Group helps Israeli startups and growth-stage companies translate ambitious US expansion goals into a practical commercial plan. Consulting can address ideal customer profiles, positioning, messaging, sales approach, and alignment across sales, marketing, and client success. With experience bridging Israeli and American business cultures, the team helps leaders reduce uncertainty and build a clearer path toward repeatable US go-to-market execution.

See how focused strategy, cultural fluency, and commercial alignment support stronger US expansion decisions.
Cross-cultural insight and practical commercial guidance for Israeli companies building in America.
Bridge Israeli and American communication styles, expectations, and customer-facing business practices with greater clarity.
Combine inside sales strategy with positioning, storytelling, business development, and product-market fit analysis.
Connect sales, marketing, client success, leadership, processes, and metrics around a coherent US growth plan.
Support Israeli startups and growth companies navigating US market entry, hiring, and commercial expansion.
Experienced advisors connecting Israeli companies with American market opportunities.

Chief Executive Officer; Co-Founder; SHRM-CP
Ben Gross is the Chief Executive Officer and co-founder of HaGesher Group, bringing a proven track record as a seasoned headhunter specializing in identifying top-tier global talent for startups. He holds a SHRM Certified Professional (SHRM-CP) credential, reflecting his deep expertise in human resources and talent strategy. Ben focuses on helping Israeli companies successfully hire and go to market in the United States, guiding founders through the complexities of cross-border recruitment. His approach combines rigorous candidate screening with a keen understanding of cultural alignment between Israeli teams and American hires. Based in New York, Ben leverages his network across AI, software, semiconductor, defense, and medical device industries to connect clients with exceptional leadership and go-to-market talent, ensuring every placement supports long-term business growth.

Co-Founder; Go-to-Market Expert
Francesca Gross is a co-founder of HaGesher Group and a visionary go-to-market expert dedicated to helping startups translate their technology into memorable, compelling stories. She specializes in narrative strategy, business development, and product-market fit analysis for Israeli companies entering the American market. Francesca's expertise was recently showcased when she moderated the 'From Pilot to Revenue' panel at Atlanta AI Week, discussing how startups can convert AI pilots into sustainable revenue. She works closely with founders and executives to align growth plans with talent acquisition, operational processes, and measurable metrics. Passionate about bridging cultural and communication gaps between Israeli and American business practices, Francesca is committed to empowering her clients with the strategic insight and storytelling tools needed to succeed in a competitive U.S. market.
Inside sales strategy consulting can include refining the ideal customer profile, positioning, messaging, sales approach, and commercial execution. HaGesher Group also helps leadership teams align sales, marketing, and client success around shared priorities and metrics. The work is designed to give Israeli startups and growth-stage companies a clearer, more practical approach to building traction in the United States.
Talk with HaGesher Group about your market-entry and go-to-market priorities.
Ben Gross holds an active SHRM-CP credential.
HaGesher Group spoke at a 2024 event about recruitment and global expansion.
Francesca Gross moderated the “From Pilot to Revenue” panel in 2026.
Share your goals and challenges so HaGesher Group can discuss relevant go-to-market support.
You can also send us a quick email at ben@hageshergroup.com.
You can also send us a quick email at ben@hageshergroup.com.