Go-To-Market Strategy
Clarify your ideal customer profile, positioning, messaging, market strategy, sales approach, and commercial execution for entering or scaling in the US market.
Build a clearer path to customer growth in the US market with strategy consulting from HaGesher Group. We help Israeli startups and growth-stage companies refine ideal customer profiles, positioning, messaging, sales approaches, and commercial execution while aligning talent, processes, and metrics for sustainable traction across American markets.
Integrated strategy, go-to-market, recruitment, and team-building support for companies pursuing growth in the US market.
Clarify your ideal customer profile, positioning, messaging, market strategy, sales approach, and commercial execution for entering or scaling in the US market.
Identify and place leadership talent across sales, marketing, and client success, with candidate profiling and strategic talent acquisition guidance for growth-stage teams.
Source, vet, and place talent for Israeli startups and US SMBs, with attention to functional competency, client needs, and cultural alignment across teams.
HaGesher Group helps Israeli companies make customer acquisition in the US market more focused and executable. Our work connects ideal customer definition, positioning, narrative strategy, sales planning, commercial execution, and talent needs. By combining go-to-market advisory with recruitment and team-building expertise, we help founders and operators align people, processes, and metrics around a practical path to American market traction.
Explore how strategic guidance, talent, and clear narratives can support expansion into the American market.
"Exceptional Headhunting Service I had the privilege of working with Ben over 18 months. Ben rapidly and efficiently built our marketing, client success, and sales teams. Beyond headhunting, Ben emerged as a valuable thought partner, providing insights into talent acquisition. I highly recommend Ben. If you seek results and strategic..."
"We worked with Ben and his group recently, and I could not ask for a better partner. Ben was quick and professional, and always available. What most impressed me is the high level of candidates Ben provided, based on the profile we agreed upon at the beginning of the search...."
"Ben is a very dedicated recruiter that spend a good amount of time to understand the customer needs. By analyzing the fine details of the needed candidates he always managed to get a good list of them that usually ends up by hiring one. Highly recommend to work with Ben."
"Ben provided exceptional placement and HR services for our company. He demonstrated remarkable expertise in identifying top talent and seamlessly matching candidates with our specific needs. Ben's professionalism, dedication, and keen understanding of our industry made the entire hiring process efficient and successful. I highly recommend Ben for any organization..."
"Exceptional Headhunting Service I had the privilege of working with Ben over 18 months. Ben rapidly and efficiently built our marketing, client success, and sales teams. Beyond headhunting, Ben emerged as a valuable thought partner, providing insights into talent acquisition. I highly recommend Ben. If you seek results and strategic..."
"We worked with Ben and his group recently, and I could not ask for a better partner. Ben was quick and professional, and always available. What most impressed me is the high level of candidates Ben provided, based on the profile we agreed upon at the beginning of the search...."
"Ben is a very dedicated recruiter that spend a good amount of time to understand the customer needs. By analyzing the fine details of the needed candidates he always managed to get a good list of them that usually ends up by hiring one. Highly recommend to work with Ben."
"Ben provided exceptional placement and HR services for our company. He demonstrated remarkable expertise in identifying top talent and seamlessly matching candidates with our specific needs. Ben's professionalism, dedication, and keen understanding of our industry made the entire hiring process efficient and successful. I highly recommend Ben for any organization..."
"Exceptional Headhunting Service I had the privilege of working with Ben over 18 months. Ben rapidly and efficiently built our marketing, client success, and sales teams. Beyond headhunting, Ben emerged as a valuable thought partner, providing insights into talent acquisition. I highly recommend Ben. If you seek results and strategic..."
"We worked with Ben and his group recently, and I could not ask for a better partner. Ben was quick and professional, and always available. What most impressed me is the high level of candidates Ben provided, based on the profile we agreed upon at the beginning of the search...."
"Ben is a very dedicated recruiter that spend a good amount of time to understand the customer needs. By analyzing the fine details of the needed candidates he always managed to get a good list of them that usually ends up by hiring one. Highly recommend to work with Ben."
"Ben provided exceptional placement and HR services for our company. He demonstrated remarkable expertise in identifying top talent and seamlessly matching candidates with our specific needs. Ben's professionalism, dedication, and keen understanding of our industry made the entire hiring process efficient and successful. I highly recommend Ben for any organization..."
A culturally fluent partner for Israeli companies building customer growth in America.
Bridge Israeli and American business cultures, communication styles, expectations, and customer development approaches.
Connect customer acquisition strategy with recruiting, executive search, storytelling, coaching, and product-market fit analysis.
Access a network spanning AI, software, semiconductor, defense, medical devices, and go-to-market functions.
Use discovery, profile calibration, targeted sourcing, structured interviews, and reference validation to reduce hiring risk.
Experienced advisors connecting Israeli companies with American growth opportunities.
Chief Executive Officer; Co-Founder; SHRM-CP
Ben Gross is the Chief Executive Officer and co-founder of HaGesher Group, bringing a proven track record as a seasoned headhunter specializing in identifying top-tier global talent for startups. He holds a SHRM Certified Professional (SHRM-CP) credential, reflecting his deep expertise in human resources and talent strategy. Ben focuses on helping Israeli companies successfully hire and go to market in the United States, guiding founders through the complexities of cross-border recruitment. His approach combines rigorous candidate screening with a keen understanding of cultural alignment between Israeli teams and American hires. Based in New York, Ben leverages his network across AI, software, semiconductor, defense, and medical device industries to connect clients with exceptional leadership and go-to-market talent, ensuring every placement supports long-term business growth.
Co-Founder; Go-to-Market Expert
Francesca Gross is a co-founder of HaGesher Group and a visionary go-to-market expert dedicated to helping startups translate their technology into memorable, compelling stories. She specializes in narrative strategy, business development, and product-market fit analysis for Israeli companies entering the American market. Francesca's expertise was recently showcased when she moderated the 'From Pilot to Revenue' panel at Atlanta AI Week, discussing how startups can convert AI pilots into sustainable revenue. She works closely with founders and executives to align growth plans with talent acquisition, operational processes, and measurable metrics. Passionate about bridging cultural and communication gaps between Israeli and American business practices, Francesca is committed to empowering her clients with the strategic insight and storytelling tools needed to succeed in a competitive U.S. market.
Customer acquisition strategy consulting can include ideal customer profile development, positioning and messaging, market strategy, sales approach, and broader commercial execution. HaGesher Group also connects strategy with talent acquisition, team building, storytelling, coaching, and product-market fit analysis. The goal is to turn growth ambitions into a practical approach for gaining traction and building a repeatable US go-to-market motion.
Talk with HaGesher Group about your customer acquisition and market expansion goals.
Ben Gross holds SHRM-CP.
Spoke at a 2024 event about recruitment and global expansion.
Francesca Gross moderated the 2026 “From Pilot to Revenue” panel.
Share your goals and challenges to explore practical go-to-market and talent support from HaGesher Group.
You can also send us a quick email at ben@hageshergroup.com.
You can also send us a quick email at ben@hageshergroup.com.